PR & Marketing Workshop for Small Business Success
90% of Small Business Owners Don't Develop a Marketing Plan!
PLEASE NOTE: There are no further events for 2011.
If you are interested in 2012, please click here
Being good at what you do is no longer enough! Realising that you are in the business of marketing will be the difference between your success or your failure.
Imagine being one of the 10% of Business Owners who actually invest in their marketing and PR plan!
Are you a solo entrepreneur or small business owner who:
- Lacks a strategic marketing plan for big profits?
- Is confused to how to apply PR to your business effectively?
- Wants to know how to use Social Media more effectively?
- Wants to be the trusted authority in your industry, and be known as the go-to person?
- Needs to increase sales and doesn't have the time for a long drawn out marketing process?
This workshop will give you the ability to implement a cost-effective marketing, PR and social media plan.
Kim Larochelle of Dennis Rutzou Public Relations and I have come together to facilitate our two-day 'PR & Marketing for Small Business Success' workshop. It's not to be missed!
REGISTER for early bird discount
INFORMATION
WHERE
Sydney (exact location TBC)
WHEN
Mondays, 12 & 19 September 2011
9 am to 4:30 pm
INVESTMENT
EARLY BIRD: $997 plus GST* (early bird ends Friday, 26 August)
From 27 August: $1,397 plus GST
LIMITED NUMBERS!!!!
*BIG BONUS: Early Bird Participants only will receive:

A FREE copy the VIDEO of
the two-day workshop (normal value $1997.00). This video will be something that you can watch over and over again to make sure your marketing, PR & social media strategy is on target everytime!

FREE access to our follow up Q & A Webinar, (normal value $500.00) where both Deb and Kim will be on the call to answer any additional questions you from the workshop.
REGISTER
OUTCOMES
Offered by small business marketing expert Deb Pilgrim and small business public
relations expert Kim Larochelle, the two-day workshop has been designed to
address the specific marketing and communication needs of your small business.
You will achieve the following outcomes:
- Create a plan to reach your target market - without this you'll end up where everyone else is, marketing to a ton of people who don't really need your solutions.
- Promotional opportunities for your business
- Strategic and realistic marketing plan for
your business - that will be easy for you to implement.
- On-line and off-line marketing strategies
- Public relations initiatives
- Social media strategy
- A core marketing message that is consistent across all
platforms of your business
- Results-based statements focusing on the key benefits and results your
clients receive when working with you
- Learn to deal effectively with the media to get your story published
- Learn what social media platforms are and how your business can effectively
use them
- Access the skills and knowledge of marketing and public relations
professionals
- Share experiences and ideas with like-minded business owners
- Take a proactive step in working on your business success!
*BIG BONUS: Early Bird Participants only will receive:

A FREE copy the VIDEO of
the two-day workshop (normal value $1997.00). This video will be
something that you can watch over and over again to make sure your
marketing, PR & social media strategy is on target everytime!

FREE
access to our follow up Q & A Webinar, (normal value $500.00) where
both Deb and Kim will be on the call to answer any additional questions
you from the workshop.
About Your Facilitators
Deb Pilgrim
Deb Pilgrim works specifically with small business owners who want to stand out
from the crowd. With nearly two decades of business building experience, she is
seen as the trusted authority when it comes to starting, growing and leading
your small business.
Deb takes her clients through a step-by-step process that
is specific to their individual business goals. Deb has facilitated training for
not only small business owners, but some Australia's Top 100 blue chip
companies.
Kim Larochelle
Kim Larochelle is a PR mentor for small business at Dennis Rutzou Public Relations. She has more than seven years experience in public relations and has
been responsible for developing, implementing and managing communication
strategies and public relations campaigns for small businesses, not-for-profit
and medium to large organisations.
Kim is an enthusiastic, informative and
hands-on presenter passionate about giving her audience the right knowledge and
tools that will help them achieve their business goals.