Deb Pilgrim's Blog

My aim for this blog is to provide YOU with ideas, strategies, tools and knowledge about how to market and grow your business. These articles provide answers around how you can grow your business - faster and more successfully. Simple, how-to-solutions that can impact both your business and life success, in an easy to read format.

Five Ideas That Will Help You Build A Quality List

Deb Pilgrim - Thursday, December 01, 2011

Last week, we looked at your overall list building strategy to building a quality list.  So in today's article I would like to share with you five ideas around how you can do this.  This isn't an exhaustive list, but it gives you some ideas on how to get started.

 

Idea 1:  Develop A FREE Value Add Offer.

This could be a report, e-book, or video that provides something of value to your clients.  Once developed, you can then post this onto your various sites, using a landing page for people to subscribe to. 

 

Idea 2:  Article Writing.

Focusing on the area of your niche.  When written, use these articles by posting them onto your blog and social media pages.  Upload them to be published on the various f*ee article directories that are available, as well as submitting them to the print media for publication into your niche magazine.  Using your author bio to bring them back to your f*ee offer landing page.  Additionally, why not do some guest blogging by connecting with others within your niche, and offer to write an article for their blog, with a back link back to your landing page.

 

Idea 3: Forums.

Identify the key forums where your idea clients hang out, and add value to the conversations.  You can also use these  forums as a place of research to see what your ideal clients are looking for in ways of products and services. When you're ready to sell your new products, you can send people to the specific landing page.

 

Idea 4: Social Media.

Where is it that your ideal clients hang out?  Is it on Twitter, Facebook, Linkedin or YouTube, or is it all four?  Either way take time to set up an account on one of these Social Media sites or all four, and grow your list here.

 

Idea 5: Advertising 

There are so many different ways that you can advertise, and now a days it doesn't have to be expensive.  Set a budget for advertising, identify the best places to place your ads, and then set up a campaign that sends clients to something you have of value. 

 

What are some of the ideas you use to build your list?  We would love to continue this conversation, so please feel free to share them with us on our blog or Facebook page.

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